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Blog - Archive for Printing Tips

How Commercial Printing Makes Its Mark In A Digital World

Posted on Industry News, Printing Tips February 1, 2021 by Jackie Gonzalez

How Commercial Printing Makes Its Mark  In A Digital World If you scroll through Instagram or Facebook, how many ads do you stumble upon? 50? 75? 100 digital advertisements a day? Consumers are seeing a high increase in digital advertisements. Now, it’s significantly harder to remember any specific content actually showcased within digital ads. Let’s Read more →

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Digital Printing vs. Offset Printing

Posted on Printing Tips, Digital Printing, Commercial Printing December 28, 2020 by Jackie Gonzalez

Are you new to the logistics of direct marketing? You might find yourself asking: “What is the difference between digital printing and offset printing?” and “How is the difference between these two printing services going to affect my business’s direct marketing pieces?”  From deciphering paperweight conversions to selecting the right finish for your product, a Read more →

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The Print Industry – Getting Back on Track in 2021

Posted on Industry News, Printing Tips, Digital Printing, Commercial Printing, Sustainable Printing November 23, 2020 by Jackie Gonzalez

(December 2020) As we all know, 2020 has been responsible for a substantial amount of impending issues across the printing industry and the print market. Issues caused by the serious economic downturn brought upon by COVID-19. From small print shops to commercial printing companies, hundreds have been forced to close their doors. Only a select Read more →

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‘Tis the season to drive holiday sales! Do you have your direct marketing plan printed and ready for the holidays?

Posted on Printing Tips, Digital Printing, Commercial Printing November 2, 2020 by Jackie Gonzalez

The holiday season is right around the corner. With holidays like Black Friday, Small Business Saturday, Cyber Monday, and Christmas quickly approaching, companies should begin getting their incentives tangibly in front of their ideal consumers. Did you know that quarter 3 and 4 tend to have the highest engagement and responses when it comes to Read more →

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The economy is reopening. How are you reaching your customers after COVID-19?

Posted on Printing Tips, Commercial Printing October 8, 2020 by Jackie Gonzalez

As large and small companies reopen across Florida and the rest of the United States, it is important to re-strategize your marketing plan in order to get your customers back in the know. It’s time to get busy – it’s time to print.   In this blog post, we will offer several tips to attract Read more →

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